Success Story of Amit, an Individual Farmer from Biswan Annadata Agro Producer Company Limited

About Me: I am Amit, an individual farmer based in Biswan, Uttar Pradesh. As a member of the Biswan Annadata Agro Producer Company Limited, my passion for farming has always been driven by a desire to enhance the agricultural practices in my region. Despite my experience in conventional farming, I always felt there was untapped potential in growing medicinal herbs, which could add more value to my farm and contribute to a healthier society.

For a long time, I struggled to get access to the right knowledge and resources to grow herbs like Ashwagandha, Bhumi Amla, Kalmegh, and Hibiscus. I knew these herbs had great medicinal value but lacked the expertise to grow and process them effectively. That’s when I came across BMS Agri Business Training Center , which completely transformed my approach to farming.

The Challenge:

Before I received training at BMS Agri Business, I was growing traditional crops such as wheat and vegetables, but I wasn’t aware of how I could diversify into high-value crops like medicinal herbs. I faced several challenges:

• I didn’t know the specific farming techniques required for cultivating herbal plants.
• I had no experience in processing the herbs into useful products such as herbal powders.
• I lacked knowledge about the market demand for these herbs and how to position them effectively in the market.

It was clear to me that I needed specialized knowledge to make a successful transition into growing medicinal herbs, and that’s when I decided to enroll in the training at BMS Agri Business Training Center.

Training and Knowledge Gained:

The training I received at BMS Agri Business Training Center was incredibly thorough and practical. Here’s how it helped me transform my farming practices:

1. Medicinal Herb Cultivation Techniques:
   • At BMS, I learned the specific growing conditions required for each medicinal herb. For example, I understood the right soil quality and the watering techniques for Ashwagandha, which thrives in dry, well-drained soil.
   • I was taught how to grow Kalmegh, a plant known for its immune-boosting properties, and Bhumi Amla, which has remarkable medicinal benefits. BMS provided me with in-depth knowledge on crop rotation, soil health, and pest management for these herbs.
2. Herb Processing and Value Addition:

1. I had no idea how to process herbs like Ashwagandha and Kalmegh into powder form. Thanks to the training at BMS, I learned the entire process, from harvesting to drying, grinding, and packaging the herbs.
2. BMS showed me how to preserve the potency of the herbs while maintaining high standards of hygiene during processing. I now process these herbs into high-quality herbal powders that can be sold to both local and regional markets.
3. Branding and Market Linkage:

1. One of the most significant benefits of the BMS training was learning about branding and market linkages. I was able to create a brand for my products, which I named “fpo kisan Naturals,” signifying the pure, organic nature of the herbs I grow.
2. Through BMS Agri Business, I was introduced to local buyers, wellness shops, and health-conscious consumers looking for organic herbal products. With BMS’s platform, I could showcase my products and connect directly with potential customers.

Implementation on My Farm:

After completing the training at BMS Agri Business, I began implementing what I had learned on my farm:

1. Medicinal Herb Cultivation:
   • I started growing Ashwagandha, Kalmegh, Bhumi Amla, and Hibiscus. Using the sustainable practices taught by BMS, I ensured that my herbs grew under the best conditions, and within just a few months, I saw an increase in both the quantity and quality of the harvest.
   • I took extra care to grow these herbs organically, without the use of harmful chemicals, ensuring that they were safe and healthy for consumers.
2. Herbal Powder Production:

1. Following the processing techniques from BMS, I set up a small processing unit on my farm. I now process the herbs into powders, which I carefully package in eco-friendly containers, preserving their medicinal properties.
2. I produce Ashwagandha powder, Kalmegh powder, Bhumi Amla powder, and Hibiscus powder, which I sell directly to health stores, wellness centers, and local markets.
3. Branding and Marketing:

1. With BMS’s help, I was able to develop a brand identity for my herbal products, under the name “fpokisan Naturals.” The brand communicates purity, quality, and the health benefits of the herbs I cultivate.
2. I also joined BMS’s market linkage program, which connected me with retailers and buyers who were interested in natural, medicinal herb powders. Through online platforms  fpo kisanmart and local connections, I was able to expand my customer base.

Results and Impact:

The success I’ve achieved since implementing the training from BMS Agri Business Training Center has been life-changing:

1. Increased Income: By growing and processing medicinal herbs, I have created a new revenue stream. My income has increased significantly, and I am now able to sell Ashwagandha powder, Kalmegh powder, and other herbal products at competitive prices.
2. Improved Farming Practices: The training has helped me implement modern farming techniques that have not only increased my yields but have also improved the sustainability of my farming practices. My soil is healthier, my crops are more resistant to pests, and I have reduced my dependency on chemical inputs.
3. Stronger Market Reach: Through BMS’s guidance, I have been able to introduce my herbal products to a larger market. Customers appreciate the organic nature of my products, and this has helped build a strong brand reputation. Today, my products are sold in local markets and wellness stores, and I continue to receive regular orders.
4. Health and Wellness Contribution: By producing medicinal herbs like Ashwagandha and Kalmegh, I am able to contribute to the health and wellness of my community. People are increasingly turning to natural remedies, and I am proud to provide high-quality products that support their health.

Looking Ahead:

The future looks bright for me. With the help of BMS Agri Business Training Center, I am planning to expand my farm and start growing more varieties of medicinal herbs. I aim to increase my production capacity and reach new markets, both offline and online. My goal is to not only grow my farm but also educate other farmers in my area about the benefits of growing medicinal herbs.

Conclusion:

I am deeply grateful to BMS Agri Business Training Center for their invaluable training and support. Without their guidance, I would not have been able to transition from conventional farming to growing medicinal herbs. Today, I am a proud farmer with a thriving business, producing Ashwagandha, Kalmegh, Bhumi Amla, and Hibiscus powder. Thanks to BMS, I have turned my farm into a sustainable, profitable venture that contributes to the wellness of my community and provides a better future for my family.